Huzaifa.

development2025

Amely.ai

AI-powered director search for commercial production

Visit live site Role: Full-stack development & UI/UX design
amely.aiLive
Amely.ai screenshot
01

Overview

Amely.ai is a search platform built for production companies and advertising agencies who need to find the right commercial director, fast. It replaces the slow, relationship-driven process of talent discovery with a structured, searchable product, currently live as a public waitlist ahead of full launch.

02

The problem

Finding the right director for a commercial has traditionally relied on personal networks, agent calls and reels passed around by email. There was no fast, structured way to search directorial talent by style, project type or creative fit, just word of mouth and luck.

03

The approach

I designed and built the full product end to end: the public marketing site and waitlist, and behind it, a complete director portal with profile management, search, analytics, reels, bundles and representation tools. The interface is deliberately clean and structured, built to feel trustworthy to producers making real hiring decisions rather than a static talent directory.

Highlights of the build

Public waitlist site built to convert interest ahead of launch
A full director portal: profile, search, analytics, reels, bundles and representation management
A clean, confidence-inspiring interface aimed at decision-makers under deadline
Full ownership of product design, front-end architecture and the underlying build

Outcome

Live at amely.ai as a public waitlist, with the full director portal already built and ready for onboarding directors and producers at launch.

Stack

Next.jsTypeScriptTailwind CSSAI SearchVercel